Was She Looking for Free Publicity?

Lil MamaThe 2009 MTV Video Music Awards was filled with publicity material that will have everyone talking until next year’s show.  One of the most hilarious highlights had to be Lil Mama’s uninvited appearance in Alicia Keys & Jay-Z’s performance.  Lil Mama claims she was caught up in the moment and this led her to the stage….hmmmmm

As a PR guy, I think Lil Mama was looking for some free publicity.  Jay-Z=Megastar. Alicia Keys=Megastar. Lil Mama=Who?  Don’t get me wrong, I enjoy Lil Mama on MTV’s America’s Best Dance Crew but this was tacky!  Several New Yorkers enjoyed Jay & Alicia’s performance but remained off stage.  In response to this, MTV held an exclusive interview with Lil Mama.  Check it out:

http://www.mtv.com/videos/news/437477/lil-mama-describes-her-vma-faux-pas.jhtml#id=1621568

One Response to “Was She Looking for Free Publicity?”

  1. Yea she was totally looking for a publicity stunt, especially since she didn’t put out a video this year to get in on the one with Kanye, Taylor and Beyonce (yes I believe it was a collabo stunt). No but really, I think Lil Mama really was just too much of a fan at the moment and no amount of PR training can eradicate that, she’s just so indoctrinated in NY’s culture of “supporting their own” that she lightweight forgot her place. She’s still a kid too.

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